Ever wonder how long we’ve been trying to define “Green Building?” I first heard the term in 2005 and thought, as a residential contractor, I should probably explore the concept, just in case a homeowner had some interest. What I thought could be a passing fad has redefined my business model. Yet it’s been a [continue reading...]
We all love a good myth. “Goldfish have a memory of only three seconds”, “Water drains backwards in the Southern Hemisphere due to the Earth’s rotation”, or maybe “A dog’s mouth is cleaner than a human’s”. It’s all fun stuff until we actually spend cash on things that we thought will do us good but [continue reading...]
Mirror, mirror, on the wall, who’s the greenest of them all…? As if we didn’t already have hundreds of eco labels to worry about every time we visit a store, now there are green home certifications that are mushrooming up all over the Bay Area and the country. Understanding these new ways of classifying quality [continue reading...]
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